Contextly is an engagement platform that helps publishers thrive in the age of drive-by readers. We do that by getting the right story to the right readers, increasing loyalty and engagement.
Some features: - Internal recommendations including related, trending, evergreen and personalization content. Our system handles text, video and even products. - A FollowUp button that lets readers subscribe to any story on a publisher's site and get notified of updates, with no editorial work - Personalized news notifications and newsletters
We do this using a proprietary machine learning system that understands how stories are related to one another. That's primarily driven by semantic analysis of stories, rather than relying on metadata like tags and categories, which are unreliable.
Contextly grows audiences and doesn't dilute brands with low-rent external links. Sites can use also Contextly to promote subscriptions, newslettters and conferences.
Clients include Dallas Morning News, Gatehouse Media, Haymarket Media, PEHub, CFO.com, Makes: Magazine and hundreds more.
To read more about Contextly, visit our website here: http://contextly.com/